WhatsApp API Pricing

Usage - based WhatsApp
Business Pricing

Boost your business with feature-rich solutions at competitive rates.

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Setup and Onboarding Fee

₹10,000

One-time

Monthly Subscription Fee

₹5,000

per month

Marketing Conversations

Refers to promotions, offers, and engagement messages to drive sales and awareness.

₹0.8415

Per conversation every 24 hours

Utility Conversations

Refer to post-purchase updates, transactional messages, and customer service notifications.

₹0.3560

Per conversation every 24 hours

Authentication Conversations

Refers to verifying user identity through OTPs or security codes.

₹0.3560

Per conversation every 24 hours

Service Conversations

Refers to user-initiated interactions where a business responds to an inbound message within a 24-hour window, starting from the business's first reply.

Free

Messaging

A per-message fee is charged for all interactions between a business and a customer, regardless of who initiates the conversation. The fee is calculated based on the total number of messages exchanged.

₹0.05

per message

The above pricing is excluding applicable taxes

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